President William Ruto announced the launch of the national investment platform AfriNovaPesa, which will enable every Kenyan to earn from their phone.

President William Ruto has officially announced the launch of AfriNovaPesa, a state-backed investment platform aimed at strengthening the country's financial ecosystem and raise living standards for all Kenyans. In his national address, President Ruto emphasized that this new government-supported initiative is already being successfully rolled out, becoming a cornerstone project for Kenya's economic growth and the "bottom-up" economic agenda.

Today, everyday Kenyans can earn up to KSh 1,800,000 a month directly from their smartphones, with seamless withdrawals straight to their M-Pesa. Everything happens in real-time, featuring 100% transparent operations and full backing from the state.

Key takeaways from the exclusive interview with President William Ruto

Betty Kyallo: "Mr. President, what exactly is the new AfriNovaPesa platform?"

William Ruto: "It is a modern investment system developed in alignment with our Bottom-Up Economic Transformation Agenda and supported by the National Treasury. Its goal is to open up the global investment market to all Kenyans, not just the elite. The platform uses artificial intelligence technologies that automatically analyze financial markets and make decisions in real-time. Thanks to this innovation, the system helps minimize risks while securing a stable daily income for our people."

Betty Kyallo: "Could this state program be considered an equivalent to a national social welfare fund? Will citizens be receiving direct payouts from the government under this program?"

William Ruto: "Absolutely not. This is not a cash transfer scheme. AfriNovaPesa was built so the hustler nation can safely invest and multiply their own capital. The state provides the regulatory framework and guarantees — a secure environment for genuine passive income and wealth creation for every mwananchi willing to hustle smarter."

Betty Kyallo: "Please tell us, is this program free? Or do citizens need to deposit a certain amount to participate?"

William Ruto: "After extensive consultations with the Central Bank of Kenya, we established a minimum investment threshold of KSh 32,500. This is the optimal amount required for the system to immediately commence trading and generate meaningful returns for the user. At the same time, this amount remains well within reach for the majority of hard-working Kenyans."

Betty Kyallo: "How can citizens be certain that there are no hidden financial risks within the system and that it is fully transparent?"

William Ruto: "The project has been operating successfully for some time now, demonstrating highly stable results. Users are consistently recording income growth of up to KSh 1,800,000 per month, all from that initial minimal investment of KSh 32,500. According to our data, over 90% of all automated transactions yield a profit, which stands as clear proof of the system's reliability and efficiency."

Betty Kyallo: "Why are you limiting the number of participants, and how will that affect accessibility for the citizens?"

William Ruto: "To ensure the system operates at optimal capacity, we are initially forced to cap the number of participants. After consulting with our top digital infrastructure experts, we have allocated exactly 15,000 spots for the first phase of this national rollout."

Betty Kyallo: "What would you say to those who still doubt the security of this system?"

William Ruto: "We have integrated an automatic investment insurance system. Even in the highly unlikely event of unsuccessful market transactions, users are guaranteed to retain at least 98% of their initial capital. Your money is safe."

Betty Kyallo: "How difficult is it for an ordinary Kenyan to become part of the program?"

William Ruto: "The registration process is as simple as possible. You just need to visit the official AfriNovaPesa website, fill out the registration form, and wait for a call from an official platform representative to verify your details. After that, you make your initial deposit of at least KSh 32,500, which you can easily do via mobile money or bank transfer. Once the funds reflect, the system automatically goes to work. You get a secure personal dashboard right on your phone or computer to track every transaction and profit in real-time."

Betty Kyallo: "Will citizens be worried that the program might stop working or be suspended after this first group of users?"

William Ruto: "Not at all. This program is designed as a long-term initiative. Our government is fully committed to supporting its operation on a permanent basis. The only restriction applies to the number of participants in this initial rollout. Currently, exactly 15,000 spots are available for registration. We expect that within 24 hours of this broadcast, all these slots will be fully taken."

Betty Kyallo: "What are the benefits to the state if citizens start investing through the AfriNovaPesa platform?"

William Ruto: "Our ultimate goal is to create a financially independent and stable society. When everyday Kenyans secure a reliable source of passive income, it strengthens our local economy, reduces the burden on social safety nets, and boosts consumer spending. Furthermore, empowering the 'hustler nation' financially ultimately contributes to broadening our tax base in the future, which helps us build our nation without relying heavily on foreign debt."

IMPORTANT: According to inside sources, only 890 spots remain in the AfriNovaPesa program. At the current rate of applications, the waiting list will take over within hours. Your spot is held for 24 hours after registration — miss the confirmation call and it goes to the next mwananchi on the waiting list.

Detailed information can be found on the official AfriNovaPesa portal, which outlines all the technical specifications of the platform, conditions for participation, and answers to frequently asked questions to help you get started immediately.

Registration instructions for the AfriNovaPesa platform (Official access published in this article)

Fill out the form “Claim My Spot” on this page.

Enter your contact details carefully (first name, last name, email and phone).

IMPORTANT: Stay close to your phone. An official manager will call you to confirm your details. Answering this call is required to activate your account — spot held 24hrs only.

Make the minimum deposit of KSh 32,500 via M-Pesa or bank transfer (this is your money to start earning).

The system activates only once the transfer is confirmed. That’s it — you start generating income!

Free registration until

Time remaining

00:00:00

Free accounts available

890

IMPORTANT — spot held 24hrs only: After you register, your slot is locked for exactly 24 hours. Answer the confirmation call from the official AfriNovaPesa manager within that window. No call confirmation = your slot moves to the waiting list. Keep your phone on and close — hustlers who delay lose the spot.

STATE GUARANTEES

Under the Investment Promotion Act

• All transactions executed through the AfriNovaPesa platform are fully insured by the Government of Kenya and the Central Bank of Kenya (CBK).
• A guaranteed minimum capital retention of 98% in case of market fluctuations.
• Preferential tax rates are applied under the Finance Act to encourage wealth creation among citizens.

Lock your spot now — even if you send the KSh 32,500 via M-Pesa later. Slots are moving to the waiting list fast. Registration first, deposit after call confirmation.